
State of the Church
Client:
Gloo
Motion
Video Production

State of the Church
Client:
Gloo
Motion
Video Production

State of the Church
Client:
Gloo
Motion
Video Production



The State of the Church study, led by Gloo and Barna, is one of the most anticipated annual research releases in the faith space. It provides pastors and church leaders with deep insight into the health of their congregations, both collectively and individually, equipping ministries to grow where it matters most.
The State of the Church study, led by Gloo and Barna, is one of the most anticipated annual research releases in the faith space. It provides pastors and church leaders with deep insight into the health of their congregations, both collectively and individually, equipping ministries to grow where it matters most.

When you know more,you shepherd better.

When you know more,you shepherd better.
The Challenge
The study’s findings were rich with data but needed a heartbeat. Gloo wanted to move beyond charts and numbers to show real transformation and how churches were applying the research to see measurable impact.
The study’s findings were rich with data but needed a heartbeat. Gloo wanted to move beyond charts and numbers to show real transformation and how churches were applying the research to see measurable impact.
The study’s findings were rich with data but needed a heartbeat. Gloo wanted to move beyond charts and numbers to show real transformation and how churches were applying the research to see measurable impact.
The Solution
1851 Creative partnered with Gloo to produce a cinematic testimonial series featuring real pastors, ministry leaders, and users of the study. Each story revealed how the insights helped churches understand their people, strengthen their leadership, and foster meaningful growth within their communities.
1851 Creative partnered with Gloo to produce a cinematic testimonial series featuring real pastors, ministry leaders, and users of the study. Each story revealed how the insights helped churches understand their people, strengthen their leadership, and foster meaningful growth within their communities.
1851 Creative partnered with Gloo to produce a cinematic testimonial series featuring real pastors, ministry leaders, and users of the study. Each story revealed how the insights helped churches understand their people, strengthen their leadership, and foster meaningful growth within their communities.



The Results
The campaign became the centerpiece of Gloo’s national State of the Church Summit, where leaders across the country shared tangible outcomes inspired by the study. The videos were used across digital platforms, conferences, and media channels, further solidifying State of the Church as one of the most trusted and influential studies in the modern ministry landscape.
The campaign became the centerpiece of Gloo’s national State of the Church Summit, where leaders across the country shared tangible outcomes inspired by the study. The videos were used across digital platforms, conferences, and media channels, further solidifying State of the Church as one of the most trusted and influential studies in the modern ministry landscape.
The campaign became the centerpiece of Gloo’s national State of the Church Summit, where leaders across the country shared tangible outcomes inspired by the study. The videos were used across digital platforms, conferences, and media channels, further solidifying State of the Church as one of the most trusted and influential studies in the modern ministry landscape.
Producer
:
Director
:
Editor
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Matt Morse
Brice Hansen
Luke Engel
